03 — Eynsham FC
A village club with a cultural voice
Client
Eynsham FC
Year
2024
Services
Brand / Social / Content / Matchday Creative
The Challenge
Deep local love, no cultural presence.
The club had a century of history and a matchday identity assembled from whatever templates were available.
The Idea
Build the club into a badge people wear off the pitch.
A crest system, a typographic voice and a matchday content language that borrows from terrace culture and football publishing.
The Execution
A season-long content rhythm.
Fixture graphics, player portraits, results typography and short-form film shot every week to a single visual standard.
The Result
Attendance and merchandise both up.
Social reach grew fivefold across a single season and shirt sales sold through before Christmas.
Gallery
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